FAQ
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One plan, every feature. $199 per month covers your first 100 doors. Above that it is $2.50 per door per month up to 1,000 doors, $2.25 per door from 1,001 to 2,500, and $2.00 per door beyond 2,500. A 500-door portfolio is $199 + 400 × $2.50 = $1,199 per month. Prepay annually and save 20%.
Yes — a 30-day free trial. Your card is captured at checkout so the account can go live, but nothing is charged for 30 days. Cancel before day 31 and you pay nothing.
No. There are no per-lease charges, no performance fees, and no metered AI or SMS costs. All inbound and outbound texting is included in the flat monthly price.
Yes. Month-to-month, no contract. Cancel from your dashboard and it takes effect at the end of the current billing cycle. There are no early-termination fees.
No setup fee. Onboarding, phone number provisioning, AI configuration, and a 15-minute setup call with the founder are included. Your first property is live by the next business day.
If Bulldog hasn't generated 20 qualified leads in your first 30 days, we refund that month in full.
Unlimited leads, replies, and tour bookings; every lead source and your CRM or property-management sync; the full conversation log with one-tap manual takeover; and setup on a call. Only the door count changes the price.
Under 60 seconds. Industry data: leads contacted within 5 minutes are 9x more likely to convert than after 30 minutes. LUB texts within 60 seconds, 24/7, including weekends and 2 AM.
It greets them by name, references the property they inquired about, asks 1-2 qualification questions (move-in date, budget, bedroom count), and proactively offers tour times. You configure tone, allowed claims, and approved FAQs per property.
It's heavily constrained: never makes pricing claims you haven't approved, never invents amenities, never promises specific units. It can only say things you've configured in the property's AI Configuration. If unsure, it escalates to you.
English by default. Spanish reply detection is built in — if a lead replies in Spanish, the AI continues in Spanish.
Yes. Click any lead, hit 'Take Over' — AI pauses, you reply manually. Resume AI anytime.
Yes. When a lead asks for a tour, the AI proposes 2-3 specific times based on your office hours and books on confirmation. Reminders fire 24 hours before and a check-in 2 hours after.
Most operators are live in under 15 minutes. Steps: create your account, add your first property (we provision a Twilio number), paste your webhook URL into Zillow / Apartments.com / your website, send a test lead.
Zillow Rental Manager, Apartments.com, AppFolio (via Zapier), Facebook Lead Ads, your website form, custom webhooks, manual CSV import, HubSpot CRM. Anything that can POST a webhook.
No. LUB provisions a brand-new dedicated Twilio number per property. Your existing business line is untouched. The new number is what leads text — and what your AI replies from.
HubSpot is built in (private app token paste). Salesforce, AppFolio, Yardi, RealPage are coming via Zapier. Custom CRMs via webhooks.
Yes. LUB sits on top of whatever you use. Zillow, your website, your CRM — they all keep working. LUB just makes sure every lead gets answered within 60 seconds and pushes status updates back to your CRM.
Yes. Opt-out detection runs on every inbound message — STOP/UNSUBSCRIBE/CANCEL keywords trigger immediate, immutable opt-out. Per-lead consent audit trail (timestamp, source, IP) is visible on every lead detail page.
Never. Your leads, conversations, and analytics belong to you. We don't sell, share, or use your data to train external models. Full data export available anytime.
On cancellation: 90-day grace period to export, then your data is permanently deleted. You can request immediate deletion at any time.
Yes. Daily automated backups via Supabase, retained 30 days. Point-in-time recovery available.
Working toward SOC 2 Type 1 — should complete in early 2026. Until then we follow industry best practices: encrypted at rest + in transit, principle of least privilege, audit logs on every action.
Yes. Most operators start with their hardest-to-fill property. Once they see the response time and qualification quality, they roll out to the rest.
30 days. By day 30, our average pilot operator has seen 200+ leads qualified, 40+ tours booked, and 5-10 leases signed via the AI.
About 60 minutes total: 15 min to create the account + add your first property, 15 min to paste webhooks into your lead sources, 15 min to configure the AI's voice and approved claims, 15 min for a kickoff call with us.
Optional. The dashboard is straightforward and most operators figure it out without training. We offer free 30-min team training over Zoom on request.
You can pause the AI on any property anytime. The fundamental contract is: we make your team's life easier by handling the after-hours grind. They keep doing what they do best — closing tours and handling complex situations.
AI-generated Facebook + Instagram + Google ad campaigns. You pick a property, AI writes the strategy + copy + creative, you approve, and the ads launch directly from LUB. Every lead from those ads goes through the same AI qualification flow.
We're finalizing our Meta partnership before opening it up. Existing operators get first access — join the waitlist on the Studio tab and we'll email you the day it launches.
Pricing will be announced when the add-on launches. Join the waitlist from the Marketing tab in your dashboard and we'll email you with full pricing details the day it goes live — existing operators get first access and locked-in early-customer rates.