The Product

Set up in minutes.
Convert for months.

From the first lead to the signed lease — here's how LeaseUp Bulldog turns your pipeline into a conversion machine. Five steps. Fully automated. You stay in control.

01

Connect your properties

Add each apartment community to your account. Each property gets a dedicated Twilio phone number — your AI agent's direct line. Leads from any source (Zillow, Apartments.com, Facebook, your website) are mapped to the right property automatically.

  • Takes under 5 minutes per property
  • Phone numbers provisioned instantly
  • Set current specials, unit availability, and contact preferences
  • Works with any lead source that sends email or webhooks

Sunrise Apartments · Las Vegas

+1 702 555 0100

Active

The Grove at Henderson

+1 702 555 0101

Active

Skyline Flats · Summerlin

+1 702 555 0102

Active

02

A lead comes in

The moment a prospect submits their info — from any source — LeaseUp Bulldog receives it. Within seconds, the AI sends a personalized, human-sounding SMS reply from your property's number.

  • Response triggered in under 60 seconds
  • Personalized with property name and current specials
  • Conversation continues in that same SMS thread
  • Inbound replies handled automatically, 24/7

Hi! I saw your listing on Zillow for a 2BR

9:00 AM

Hey Jordan! Thanks for reaching out to Sunrise Apartments 🏠 We have some great 2BRs available. When are you looking to move in?

9:00 AM

Hoping for August 1st

9:02 AM

03

AI qualifies the lead

Through natural conversation, the AI gathers the four qualification signals: move-in date, unit type, budget, and pets. It asks one question at a time so it never feels like a form.

  • Adapts to how the lead responds
  • Handles vague answers ('around $1,800')
  • Updates the lead record in real time
  • Triggers AI lead score (1–10) when complete

Qualification Data

Move-in DateAug 1, 2025
Unit Type2 Bedroom
Budget$1,800 – $2,200
PetsNo
AI Score8 / 10

04

Hot leads surface in your dashboard

Once a lead is qualified, your team can see their score, qualification data, and full conversation thread. Agents know exactly who's worth calling — and who isn't.

  • Sortable by score, status, source, and move-in date
  • Full SMS thread visible per lead
  • One-click status updates
  • Activity log for every AI action
Jordan Ellis8/10Engaged
Carlos Reyes7/10Tour Scheduled
Maya Thompson5/10Contacted
Derek Nguyen2/10Lost

05

AI pushes toward a tour

When a lead is warm, the AI suggests tour times and pushes toward scheduling. After the tour, it sends an application link. You close — Bulldog does the heavy lifting.

  • Tour suggestion triggered by score and engagement
  • Application link sent automatically after tour
  • Follow-up sequences for cold leads
  • Pipeline status updated automatically

AI message to Jordan

“Great news, Jordan! We have a 2BR available on Aug 1. Would you like to tour this Saturday at 11am or Sunday at 2pm?”

Tours Booked

31

Conv. Rate

68%

See it in action.

Start your 14-day pilot and have your first AI conversation live in under 10 minutes. We'll set up your first property with you on a 15-minute call.