Bulldog for AppFolio.
Guest cards picked up every two minutes. New leads texted in about two minutes. Renter replies answered in seconds. Outcomes written back where your team already works.
Three steps. One setup call.
Connect AppFolio
On the 15-minute setup call we link your AppFolio account and pick the properties Bulldog should cover. Nothing changes for your team's login or workflow.
Guest cards, every two minutes
Bulldog polls AppFolio for new guest cards around the clock. During the day a new lead typically gets its first text within about two minutes (median 100 seconds over the last 30 days). Leads that arrive between 9pm and 8am get their first text at 8am local, because unsolicited texts overnight break quiet-hours rules.
Outcomes written back
Qualification answers, tour time, and the conversation summary go back onto the AppFolio guest card, so your leasing team opens AppFolio and sees exactly where each renter stands.
A text from your community, not a chatbot.
Names and figures illustrative. On live accounts Bulldog answers renter texts in a median of 7 seconds.
Built to stay out of your team's way.
- Stands down at application. The moment a renter submits an application in AppFolio, Bulldog stops texting that lead. If you run a second assistant inside AppFolio, nobody gets double-texted.
- Respects property pause. Pause a property in Bulldog and every automated text for it stops, including scheduled follow-ups.
- Connection monitoring. If the AppFolio connection drops (expired credentials, a password change), you're told, and the backlog is worked once it reconnects.
- Fair Housing rules in every reply. The AI only says what you've approved for that property: pricing, availability, amenities. It never steers, never comments on protected classes, and escalates when unsure. Our Fair Housing statement.
- One tap to take over. Every thread is visible in the Bulldog dashboard with the full history. Reply yourself and the AI steps back.
Operators who live in AppFolio and don't want a second CRM.
LeaseUp Bulldog is built for owner-operators and regional managers running roughly 50 to 2,500 doors on AppFolio who are losing after-hours and weekend leads to slow response. It is not a CRM replacement and does not ask your team to learn a new system. AppFolio stays the system of record; Bulldog is the leasing agent that never sleeps in front of it.
Pricing is $199 a month for the first 100 doors and $2.50 per door after that, month to month. No per-lease fees, no setup fee, and every conversation is logged. Full pricing.
Common questions.
Does Bulldog replace AppFolio's lead handling?
No. AppFolio stays your system of record. Bulldog reads new guest cards from AppFolio, handles the conversation by text, and writes the outcome back. Your team keeps working in AppFolio.
How fast does a new AppFolio lead get a reply?
Guest cards are polled every two minutes and the first text goes out as soon as the card is picked up: a median of about 100 seconds during the day over the last 30 days. After that, Bulldog answers the renter's texts in a median of 7 seconds. Leads that arrive between 9pm and 8am get their first text at 8am local, because unsolicited texts overnight break quiet-hours rules.
What gets written back to AppFolio?
Qualification answers (move-in date, budget, unit type, pets), the booked tour time, and a short conversation summary, on the guest card.
What happens if AppFolio disconnects?
You're alerted. Once reconnected, Bulldog works the backlog of guest cards that arrived in between, so no lead is skipped.
Do I need Yardi, RealPage or a separate CRM?
No. AppFolio is the only requirement for this integration. Leads from Zillow, Apartments.com and your website arrive through AppFolio as usual.
See it on your leads.
30-day free trial. Setup on a 15-minute call. Your first property is live by the next morning.